Bruna Rocha combines solid technical expertise in life sciences and healthcare with a sector-focused, business-oriented approach tailored to her clients' needs.

She works on corporate transactions and joint ventures with and among pharmaceutical companies, biotechs, medtechs, CROs, and hospitals; structures partnerships with payers for value-based models and risk-sharing arrangements; and negotiates R&D, co-development, and licensing agreements. Bruna ensures end-to-end regulatory compliance, covering registration pathways and submissions. She conducts negotiations with investors, regulatory authorities, and C-level executives to accelerate go-to-market, access, and reimbursement, with clear metrics, objective communication, and agile execution. A reference in the sector, she integrates strategy, regulation, and business, from clinical trials to post-market, in order to scale value with safety, compliance, and speed.

Experience

Bruna Rocha serves a diverse clientele, including pharmaceutical companies, organizations involved in clinical research, biotechnology firms, healthcare providers, digital health innovators, and agribusinesses. With a focus on intricate transactional and regulatory issues, she forges strategic partnerships with C-level executives, investors, developers, and healthcare professionals, guiding them expertly through the entire development and implementation cycle of healthcare products, services, and solutions—from the laboratory to the market. Her comprehensive expertise encompasses a wide range of services, such as advising on the formation of regulated companies, creating investment platforms for emerging life sciences and healthcare markets, and facilitating cross-border acquisitions of control and assets, alongside complex restructuring initiatives. Bruna also delivers strategic guidance on forming business alliances and adeptly navigates intricate regulatory landscapes. Furthermore, she possesses deep insights into the reputational risks associated with liability concerning products, services, and solutions critical to the efficiency, quality and safety of the sector

At the forefront of technological innovation in healthcare, Bruna is also well-versed in areas such as the integration of artificial intelligence in health affairs, mobile medical applications, health information exchange, the Internet of Medical Things (IoMT), wearable devices, and bioprinting, positioning her as a key resource for clients seeking to leverage cutting-edge technologies in their operations

Specialties

Sectors: Agribusiness / Food & Beverage / Consumer Goods & Retail / Life Sciences & Healthcare / Technology

Areas of Practice: Commercial Contracts / Government Contracting / EGVC / Project Finance / Regulatory and Public Policies / Corporate/M&A

Qualifications

• Law Degree from the University of Barretos
• "Scaling Excellence through Innovation", Stanford University (virtual)
• "Principles of Economics", Stanford University (virtual)
• "Essentials of Program Strategy and Evaluation", Stanford University (virtual)
• "How Software Ate Finance", Stanford University (virtual)
• "Project Management Life Cycle", Rochester Institute of Technology (RITx) (virtual)

Alliances and Associations

• Ordem dos Advogados do Brasil, Seccionais de São Paulo e do Rio de Janeiro
• International Bar Association (IBA)
• Brazilian-American Chamber of Commerce

Languages

Portuguese, English, Spanish